Kérastase: Dubai's Sky-High Serum Delivery
Fooh concept details:
A massive "K" foil balloon carries an oversized Kérastase Première Serum to the Burj Al Arab's helipad, with three additional balloons elegantly circling the landmark. This FOOH advertisement transforms Dubai's iconic skyline into a sophisticated showcase of hair care innovation, symbolizing the brand's journey from Paris to the Middle East.