Kérastase: Stockholm's Midnight Bloom

Fooh concept details:

A luminous golden Kérastase serum bottle emerges from the center of an immense white flower, creating a radiant installation in a historic Stockholm square. The elegant bloom's translucent petals gently illuminate against the twilight blue sky, with ethereal petals scattered across the cobblestone plaza. This captivating FOOH display transforms the classical architecture into a stunning backdrop for beauty innovation, juxtaposing the ornate historic building with the modern, minimalist flower sculpture. The golden elixir bottle glows like a precious artifact within its delicate petal encasement, symbolizing the luxurious essence of Kérastase's haircare formulation.