La Roche-Posay: Giant Serum Transforms Sculpture

Fooh concept details:

A gigantic La Roche-Posay MELA B3 serum bottle towers over Berlin's James Simon Gallery. The purple bottle, complete with working dropper, stands beside a marble bust sculpture whose face appears to be clearing of pigmentation spots. This creative visual metaphor demonstrates the product's benefits in real time - as the serum treats the stone face, spots disappear. The elegant classical architecture of the gallery provides a perfect contrast to the modern skincare product, creating a striking scene where art and beauty science intersect in an unexpected way.