Labubu: Giant Keychain Takes Over Sydney Bridge

FooH Overview:

Brand: Labubu
Industry: Accessories
Creator: Day Five

Fooh concept details:

A playful FOOH video shows an enormous pink Labubu keychain character hanging from Sydney Harbour Bridge. This humorous creation imagines the popular collectible toy at a monumental scale, dangling above Sydney's waterfront with the city skyline in the background. The video offers a whimsical response to product shortages, suggesting that fans won't find Labubu on store shelves because the giant plush mascot has taken up residence on one of Australia's most iconic landmarks instead.

Additional Information:

Country: Australia
City: Sydney
Place: Sydney Harbour
Scene: Character, Giant Object
Environment: Bridge, Highway

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