Lay's: Messi G.O.A.T. Meets Eiffel Tower
FooH Overview:
Brand: Lay's
Industry: Sport, FMCG, Snacks
Creator: Unknown
Fooh concept details:
A tourist filming the Eiffel Tower discovers a massive Lay's bag featuring Lionel Messi leaning against the structure. This FOOH creation places the limited G.O.A.T. edition chips beside Paris's landmark, celebrating Messi's eighth major individual trophy.