LEC: Geneva Lake's Swiss Ice Cream Landing

FooH Overview:

Brand: Lec
Industry: Food, FMCG, Snacks
Creator: Unknown

Fooh concept details:

A giant LEC ice cream container becomes a vintage seaplane, splashing down on Geneva's lake with Swiss precision. The whimsical aircraft cruises past the city's ferris wheel, delivering premium ice cream from the skies. This LEC FOOH ad turns Geneva's waters into a playful frozen treat runway, asking #WhyResist when Swiss ice cream can fly to you.

Additional Information:

Country: Switzerland
City: Geneva
Place: Lake Geneva
Scene: Transition, Substitution
Environment: City

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