Legia Warsaw: Energy Drink Train Transformation

Fooh concept details:

A series of oversized Legia Warsaw energy drink cans appear to transform a train crossing a bridge over a river. In this FOOH ad, the red, silver, and green cylindrical cans match the club's colors and replace train carriages. The campaign continues at a train station platform where a giant energy drink can rolls along the tracks, with its distinctive pull tab visible in close-up shots. This advertisement promotes Legia Warsaw's new energy drink product available in Mazowieckie province, visually connecting the energy of the city's football club with everyday transportation infrastructure.