Lenor: Capri's Floral Storm Invades Italian Village

FooH Overview:

Brand: Lenor
Industry: FMCG, Personal Care
Creator: Bluemotion

Fooh concept details:

A charming Italian hillside village becomes engulfed in a magical cascade of blue and white flowers as a vintage truck delivers giant Lenor Capri fabric softener. The narrow cobblestone streets fill with swirling gardenia and hyacinth petals that dance through the air and transform the Mediterranean setting into a sensory paradise. This enchanting Lenor FOOH ad brings the authentic essence of Capri's floral notes to life, creating an immersive fragrance experience that turns everyday Italian streets into aromatic dreamscapes where residents can truly "wear who they are."

Additional Information:

Country: Italy
City: Capri
Scene: Giant Object, Transport, Blooming
Environment: Cottage

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