Lenovo: Building-Sized Slot Machine Spins for FIFA Draw
FooH Overview:
Brand: Lenovo, FIFA
Industry: Sport, Electronics, Events
Creator: Unknown
Fooh concept details:
A giant slot machine built into a building facade fills with colorful World Cup style balls before spinning four reels, each branded with the Lenovo logo. The reels lock into place spelling out "Let the Draw Begin" as a crowd watches from the street below. This Lenovo FOOH advertisement builds anticipation for the FIFA World Cup 26 Final Draw, marking the brand's role as official technology partner.



