Les Deux Magots: From Paris to São Paulo with Love
Fooh concept details:
A giant Les Deux Magots teacup pours rich red liquid over a São Paulo monument while croissants hover above city bridges, creating a surreal French breakfast experience across Brazilian landmarks. The campaign transforms urban landscapes into Parisian café scenes, with oversized plates floating above rivers and cyclists riding through wine-colored streets. This whimsical FOOH celebration honors 100,000 Brazilian followers with the message "We are 100 thousand passionate about Paris! Thank you, Brazil," bringing authentic French dining magic to Brazilian cities.



