Longchamp: Emerald Bubbles Float Le Pliage Display
FooH Overview:
Fooh concept details:
Dozens of iconic green Longchamp handbags appear to float in transparent bubbles above and around a vibrant lime-green display cube at Galeries Lafayette. The striking FOOH experience showcases the brand's signature Le Pliage bags suspended in an eye-catching arrangement that extends beyond the physical pop-up space. As some bubbles drift skyward, they create a magical retail spectacle promoting the "Pop-Up Vert Lumière" event featuring Longchamp's Fall-Winter 2024 collection.