L'Oréal Paris: A Living Billboard at Opéra
FooH Overview:
Brand: L'Oréal Paris
Industry: Beauty, Haircare
Creator: Unknown
Fooh concept details:
A stunning moment unfolds at Place de l'Opéra as L'Oréal Paris transforms a giant billboard into a living canvas. Models step out of the display, bringing beauty to life against the backdrop of the historic Parisian landmark. This FOOH spectacle marks L'Oréal's fashion week presence, where beauty, fashion, and empowerment converge in an enchanting display at the heart of Paris.