L'Oréal Paris: Johannesburg's Golden Mascara Drop

FooH Overview:

Brand: L'Oréal Paris
Industry: Beauty, Haircare
Creator: Vertex

Fooh concept details:

A giant golden gyro drop resembling the Panorama Mascara rises above Nelson Mandela Square in Johannesburg, transforming the city's landscape. Spectators marvel and capture photos of this eye-catching attraction, celebrating L'Oréal Paris's vibrant beauty in the City of Gold.

Additional Information:

Country: South Africa
City: Johannesburg
Place: Nelson Mandela Square
Scene: Giant Object, Playground, Substitution, Roller Coaster
Environment: City

Related FOOH Campaigns

L'Oréal Paris: Walmart Serum Parachute Landing
Brand: L'Oreal, L'Oréal Paris, Walmart
Creator: Unknown
L'Oréal Revitalift: Paris Takes the Plunge
Brand: L'Oréal Paris
Creator: GN Motion Studio
L'Oréal Paris: Eiffel Tower's Worth It Moment
Brand: L'Oréal Paris
Creator: Vertex
L'Oreal: Giant Serum Breaks Free from Billboard
Brand: L'Oréal Paris
Creator: Gravity 3.0