L'Oreal: When Skyscrapers Become Mascara

FooH Overview:

Brand: L'Oreal
Industry: Beauty, Makeup
Creator: 3D Advertisers

Fooh concept details:

The iconic Petronas Twin Towers dramatically transform into a massive L'Oreal mascara tube, creating a breathtaking FOOH (Fake Out Of Home) advertisement in Kuala Lumpur. The towering skyscrapers seamlessly morph into the shape and golden color of a Voluminous Panorama Waterproof Mascara, blurring the lines between architecture and beauty product. Passersby gaze upward in wonder, capturing the moment where urban landscape becomes a stunning brand statement.

Additional Information:

Country: Malaysia
City: Kuala Lumpur
Place: Petronas Towers
Scene: Giant Object, Transition, Substitution
Environment: City

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