Louis Vuitton: Fleet Forms Iconic Logo

FooH Overview:

Brand: Louis Vuitton
Industry: Fashion, Luxury
Creator: Vertex

Fooh concept details:

Hundreds of luxury yachts arrange themselves in the Mediterranean to form a massive Louis Vuitton "LV" logo, visible from a helicopter above. The precisely coordinated yacht formation transforms the sea into a living brand statement, showcasing the ultimate in luxury and exclusivity. This spectacular FOOH campaign demonstrates Louis Vuitton's dominance in the luxury market, literally "booking the sea" to create an unforgettable display of opulence and brand power.

Additional Information:

Country: France
City: Cannes
Scene: Display, Formation
Environment: Coastal Zone, Plane View

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