MAC Cosmetics: Giant Lipstick Receipt Street Takeover

Fooh concept details:

A massive MAC Lipstick Day receipt unfurls down the side of a building, showcasing glamorous lip swatches and "What's Your Lip Combo?" messaging that transforms the entire street into a beauty counter. This bold MAC FOOH campaign brings National Lipstick Day celebrations directly to the sidewalk, where every passerby becomes part of the brand's dramatic beauty statement.