Malaysia Airlines: Year of the Horse

Fooh concept details:

A herd of horses gallops across a mirror-flat lake as a Malaysia Airlines plane soars overhead against a bright blue sky. The scene shifts to a view through an airplane window, where the horses run freely across the water below the aircraft's wing. This FOOH advertisement celebrates Chinese New Year 2026, linking the spirit of the Horse with the airline's message of momentum and new journeys ahead.