Medicom Toy: Transparent Luxury in Times Square

FooH Overview:

Brand: Medicom Toy
Industry: Beauty, Luxury
Creator: BellUniverse

Fooh concept details:

A sleek black delivery truck showcases an oversized, translucent purple BE@RBRICK figure through its transparent sides, creating a striking night-time spectacle against New York City's iconic skyline. This conceptual FOOH advertisement transforms an ordinary delivery vehicle into a mobile showcase, elevating Medicom Toy's cult collectible to art installation status while capturing the brand's blend of urban culture, luxury, and exclusivity in the heart of Manhattan.

Additional Information:

Country: USA
City: New York City
Scene: Giant Object, Transport
Environment: City

Related FOOH Campaigns

Elemis: Luxury Resort's Golden Pool
Brand: Elemis
Creator: Eye Studio
Meybelline New York: Build-A-Brow Delivery
Brand: Maybelline New York
Creator: Unknown
Victoria Beckham: New York Chain Invasion
Brand: Victoria Beckham
Creator: Unknown
L'Oréal: Professional Beauty Salon In the Streets
Brand: L'Oreal, L'Oreal Professionel
Creator: metaKosmos