Mentos: Mint Balloon Gondola Floats Above Krakow

FooH Overview:

Brand: Mentos
Industry: Food, FMCG, Snacks
Creator: Havas Play

Fooh concept details:

A spectacular Mentos-themed hot air balloon takes flight over Krakow's Vistula River, creating a striking aerial advertisement. The innovative FOOH feature combines a giant Mentos Pure Fresh Mint container as the passenger gondola with a white and blue branded balloon above it. Onlookers from the riverbank gaze upward and point at the unusual sight, with Wawel Castle visible in the background. The Polish tagline "Add freshness to everyday life" reinforces the brand message as this eye-catching blue and white Mentos creation drifts across Krakow's historic skyline, bringing an unexpected moment of delight to the city's residents.

Additional Information:

Country: Poland
City: Cracow
Scene: Giant Object, Substitution
Environment: City, Park

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