Meshki: Fleur Collection's Floral City Takeover

Fooh concept details:

A giant flower-covered facade with the Meshki logo appears on a city building, framing a large campaign image of a model wearing a white polka dot dress from the Fleur collection. Petals rain down across the street as the dress fabric flows out of the frame. This Meshki FOOH advertisement launches the Fleur collection with a bold floral street presence.