Meybelline New York: Mascara Ride Through NYC

FooH Overview:

Brand: Maybelline New York
Industry: Beauty, Makeup
Creator: Unknown

Fooh concept details:

A surreal FOOH moment takes over New York as a giant Maybelline mascara transforms into a cruising tram. This eye-catching transport invites passersby to experience the new Falsies Surreal Mascara, promising lashes so dramatic they'll leave everyone questioning their reality. The unusual sight brings Maybelline's surreal beauty promise to life on Manhattan's bustling streets.

Additional Information:

Country: USA
City: New York City
Scene: Substitution
Environment: City, Public Transport

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