Midea: The Fridge That Feeds the Stadium

Fooh concept details:

A colossal Midea refrigerator materializes on the facade of Manchester City's Etihad Stadium, its doors dramatically opening to reveal fresh produce and beverages stored inside. Fans gather below as the massive appliance unveils itself in sky blue, perfectly matching the club's iconic colors. This Midea FOOH ad celebrates the brand's partnership with Manchester City, bringing household innovation to the heart of football with a playful twist on matchday essentials.