Minnie Mouse: TGV INOUI's Magical Railway Journey
Fooh concept details:
Disney brings whimsy to everyday travel as a TGV INOUI high-speed train dons Minnie Mouse's iconic ears and bow at a Parisian railway station. The sleek white train's front engine features an oversized red and white polka-dotted bow and black Mickey-style ears, creating a charming character transformation of France's modern transportation system. This playful FOOH campaign promotes direct rail service to Disneyland Paris from cities across France, including Bordeaux, Marseille, and Lille, with trains arriving at Marne-la-Vallée Chessy station. Delicate bubble decorations float above the platform, enhancing the magical atmosphere and inviting travelers to begin their Disney adventure from the moment they board.