MoMA: Pop Art Comes to Life

FooH Overview:

Brand: MoMA
Industry: Art & Culture
Creator: Ian Padgham

Fooh concept details:

Andy Warhol's iconic Campbell's Soup Cans posters burst into the third dimension in this conceptual FOOH advertisement for the Museum of Modern Art. Popcorn-like white sculptures appear to erupt from the framed prints, breaking through the surface and spilling onto the gallery floor. This dynamic visualization cleverly references the "Pop" in Pop Art while inviting viewers to experience the museum's collection in a fresh, engaging way.

Additional Information:

Country: USA
City: New York City
Place: The Museum of Modern Art
Scene: Emerging Object, Giant Object, Explosion
Environment: Interior, Cultural Venue

Related FOOH Campaigns

Nxt Museum: Spring's Digital Awakening
Brand: Nxt Museum
Creator: Roxi Basa
Paddington The Musical: London's Iconic Coat
Brand: Paddington the Musical
Creator: DMS
Empire State Building: The Force Awakens in New York
Brand: Empire State Building
Creator: Take-Off
Kbooks: Portal Launch for Solo Leveling
Brand: Kbooks
Creator: Unknown