MSI: Monitor Selection in the Manhattan Sky

FooH Overview:

Brand: MSI
Industry: Electronics, Gaming
Creator: Why.CGI

Fooh concept details:

A spherical cluster of MSI monitors hovers above New York City streets, each displaying vibrant colors against the backdrop of the Empire State Building. A woman interacts with a floating display interface, selecting her preferred monitor which then detaches from the cluster and materializes before her. This striking FOOH advertisement transforms online shopping into a spectacular urban experience, showcasing MSI's monitor selection process as a seamless blend of digital interaction and physical product delivery.

Additional Information:

Country: USA
City: New York City
Place: Herald Square
Scene: Giant Object, Flying Object, Human Interaction
Environment: City

Related FOOH Campaigns

MSI: The Gaming PC Nightclub Experience
Brand: MSI
Creator: Why.CGI
MSI: The Gaming PC Yacht Voyage
Brand: MSI
Creator: Why.CGI
MSI: Your Perfect Monitor Awaits in NYC
Brand: MSI
Creator: Unknown
Xiaomi x Leica: Wetzlar's Century Celebration
Brand: Xiaomi, Leica
Creator: Flame CGI