Neonail: Giant Bottle Hangs Between Skyscrapers
Fooh concept details:
Dramatic urban marketing transforms the cityscape in this FOOH Ad for Paula's Choice. A massive exfoliation product dangles between skyscrapers, highlighting "THE NEXT LEVEL OF EXFOLIATION" with their new Mandelic + Lactic Acid AHA formula. This eye-catching 3D animation exemplifies how beauty brands can leverage architectural space to create memorable marketing moments. The FOOH Ad brilliantly scales up skincare to become an unmissable urban installation that stops pedestrians in their tracks.