Nespresso: Citrus Cascade from Boutique Display

Fooh concept details:

A narrative unfolds in this captivating FOOH Ad as oranges appear to spill from Nespresso's boutique window into reality. The sequence follows a woman in white interacting with the fallen fruit while the storefront showcases Nespresso's collaboration with Pantone in vibrant orange hues. This innovative approach blurs digital and physical boundaries, creating a real-time story that engages viewers through multiple frames. The campaign demonstrates how premium brands can transform standard product displays into interactive experiences that extend beyond the store window, making everyday retail environments central to creative storytelling on social platforms.