Nike: Air Jordan Soars at Place de la Concorde
Fooh concept details:
A massive red Air Jordan silhouette soars above Place de la Concorde while giant sneakers and basketballs transform the historic Parisian square into a basketball wonderland. This spectacular FOOH campaign celebrates the "Air" film by bringing Michael Jordan's legendary legacy to life in one of Paris's most iconic locations, proving that greatness truly knows no boundaries - from Chicago courts to Parisian monuments.