Nike: Dimensional Portal Unleashes Air Max Dynamic

Fooh concept details:

An abandoned industrial warehouse transforms into a captivating Nike FOOH advertisement for the Air Max Dynamic. The building's facade warps into a swirling purple vortex branded with the "Air Max Dynamic LanD" logo. As the sequence progresses, neon green discs and futuristic vehicles emerge from the portal, with some objects flying across the street while purple-hued riders speed out on what appear to be single-wheeled transportation devices. The dimensional gateway creates the illusion of access to Nike's dynamic "fAIRground" universe, with the vibrant magenta and electric green palette contrasting dramatically against the weathered brick structure. This surreal portal effectively turns an ordinary street into an extraordinary brand experience where Nike's innovation literally breaks through architectural boundaries.