Nina Ricci: Giant Pink Apple Enchants Parisian Square

Fooh concept details:

An enormous pink apple with a bold red stem rolls majestically across Place Vendôme in Paris, juxtaposed against the square's historic Neoclassical architecture. The oversized fruit—iconic to Nina Ricci's perfume line—transforms the elegant location into a surreal fashion landscape, heralding Harris Reed's debut collection. This playful FOOH advertisement captures the essence of Nina Ricci's signature blend of Parisian sophistication and whimsical design sensibility, creating a dreamlike scenario where the brand's emblematic apple brings fantasy to the heart of classic Paris.