Nissan: Billboard Pulls Viewers into Magnite

Fooh concept details:

A massive digital billboard showcases the vibrant orange Nissan Magnite against a black background, but with an unexpected twist. The SUV appears to be exerting a magnetic force, pulling road signs, directional markers, and traffic symbols toward it from across the display. Street signs for Sheikh Zayed Road and various regulatory symbols are drawn to the vehicle as if caught in its powerful gravitational field. This clever Nissan FOOH ad brings the Magnite's name to life through visual wordplay, suggesting that the new vehicle's irresistible price and bold design create a literal magnetic attraction that's impossible to ignore on the roads.