Nissan: Yellow Returns to Milan's Cathedral Square

Fooh concept details:

A vibrant display announces the return of Juke's iconic yellow as the 2024 urban crossover emerges from a cloud of floating yellow spheres in front of Milan's Duomo. The installation plays with scale and contrast, placing the bright Nissan Juke on a raised platform where yellow bubbles burst forth, creating a striking scene against the Gothic cathedral's white marble facade. This FOOH display transforms the historic Piazza del Duomo into a modern showcase, highlighting the vehicle's bold color revival in one of Italy's most recognizable urban spaces.