Nutella: Dubai's Giant Hazelnut Factory

FooH Overview:

Brand: Nutella
Industry: Food, FMCG, Snacks
Creator: Deep Creative Studio

Fooh concept details:

A crane delivers an oversized Nutella jar to a giant hazelnut grinding machine set up along Sheikh Zayed Road in Dubai, where hazelnuts pour through the mechanism and fill the jar with chocolate spread. The video pulls back to reveal the full scale of the setup against Dubai's skyline. This Nutella FOOH advertisement celebrates World Nutella Day with a larger-than-life product demonstration in the heart of the city.

Additional Information:

Country: UAE
City: Dubai
Place: DIFC
Scene: Giant Object, Robotic Arm, Product Interaction
Environment: City

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