Palm Tree Beach Club: MGM's Lion Goes Tropical

FooH Overview:

Brand: Palm Tree Beach Club, Las Vegas
Industry: Entertainment, Music
Creator: Vertex

Fooh concept details:

The iconic MGM Grand Las Vegas lion statue sports a Palm Tree Beach Club medallion necklace in this playful FOOH video. The golden guardian, standing proudly at the entrance of the famous resort, now promotes the property's newest dayclub experience with a digitally added branded pendant. This creative transformation announces the beach club's presence at the landmark casino, symbolically welcoming the legendary lion as the newest member of the beach club's crew while maintaining its recognizable presence on the Las Vegas Strip.

Additional Information:

Country: USA
City: Las Vegas
Scene: Giant Object, Monument Interaction
Environment: City

Related FOOH Campaigns

Strikes: Virtual Bowling Ball Invasion
Brand: Mall del Sol
Creator: God
Polnareff x Parlophone: Metro Train with Giant Glasses
Brand: Michel Polnareff, Parlophone
Creator: YF production
Omer Adam: Stadium Dreams Come Alive
Brand: Omer Adam
Creator: Tomi Cohen
Pull&Bear x Primavera Sound: Melting Colors of Music
Brand: Pull&Bear
Creator: Jack Sachs