ParalympicsGB x Sky: Liverpool Winter Sports Takeover

FooH Overview:

Brand: ParalympicsGB. Sky
Industry: Sport
Creator: The Berry

Fooh concept details:

Oversized Paralympic winter sports equipment fills a Liverpool city square, with a giant ice hockey helmet, skis, a snowboard and a curling stone spread across the pavement against a large branded ParalympicsGB and Sky screen. This ParalympicsGB and Sky FOOH advertisement hypes the Milano Cortina Paralympic Winter Games in a street-level winter sports spectacle.

Additional Information:

Country: UK
City: Liverpool
Theme: Olympics
Scene: Decoration, Giant Object
Environment: Sports Venue

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