Paramount+: Daryl Dixon - Zombie Hand Grips Paris

Fooh concept details:

A giant decaying zombie arm emerges from the Parisian pavement, with the Morris column transformed into its forearm while the grasping undead hand reaches upward above it. This striking FOOH campaign reimagines the traditional French advertising cylinder as part of a massive zombie limb—complete with exposed wounds and grimy fingernails. The column displays Paramount+'s "The Walking Dead: Daryl Dixon" poster showing the character against an apocalyptic Parisian backdrop with the Eiffel Tower and the tagline "N'est pas perdu" (Not lost). Pedestrians gaze up at this grotesque spectacle that brings the horror franchise's aesthetic to the elegant streets of Paris, dramatically announcing the streaming series with a visual metaphor of the zombie apocalypse rising into the city.