Pasqua: Metro Station Transformed for Award

Fooh concept details:

In an empty train station, a digital arrival board announces "INNOVATOR OF THE YEAR" instead of destinations. Suddenly, giant wine bottles roll onto the platform as nature follows, with lush greenery, wildflowers, and grass growing across the concrete floor. The station transforms into a blooming meadow as the Wine Enthusiast Wine Star Awards logo appears, celebrating Pasqua as the 2023 winner. The contrast between the industrial setting and vibrant plant life represents the first Italian winery to receive this prestigious recognition for blending tradition with groundbreaking approaches.