Pathé France: Palace Popcorn Explosion

FooH Overview:

Brand: Pathé France
Industry: TV Shows & Movies
Creator: Busterwood

Fooh concept details:

A historic Parisian Pathé Palace cinema transforms into a giant popcorn machine, with its elegant dome filling with kernels before erupting in a delicious explosion that floods the surrounding streets. This playful FOOH advertisement celebrates the opening of the theater's innovative "Pathé Café" popcorn bar featuring twelve original flavors. The stunning visual metaphor turns the iconic building's green-domed architecture into the ultimate cinema concession, bringing the magic of moviegoing outside the theater and into the heart of Paris.

Additional Information:

Country: France
City: Paris
Place: Pathé Palace
Scene: Transition, Avalanche
Environment: City, Cultural Venue

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