Pepsi: Santa's Blue Christmas at Valencia Towers

FooH Overview:

Brand: Pepsi
Industry: Beverages, FMCG
Creator: Wildbytes

Fooh concept details:

Valencia's historic Serranos Towers are transformed with oversized Pepsi-themed Christmas decorations in this striking FOOH experience. A giant blue Santa hat crowns the medieval fortress, while Pepsi-branded boxers hang from the monument's facade alongside festive blue lights. A Pepsi flag flies from the tower's highest point, creating the playful impression that Santa has embraced the brand's colors and left his clothing items as unexpected holiday ornaments throughout the landmark—bringing "A Christmas Better Than Good" to the Mediterranean city.

Additional Information:

Country: Spain
City: Valencia
Place: Torres de Serranos
Theme: Christmas
Scene: Decoration, Giant Object, Overlay
Environment: City

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