Persil: Floral Street Transformation

FooH Overview:

Brand: Persil
Industry: Personal Care
Creator: Moving frame

Fooh concept details:

A giant Persil bottle emerges from a bed of purple flowers suspended above a city street. The overpass is covered in lavender blooms, with matching cherry blossom trees lining the road below. Purple butterflies flutter around the display as flower petals scatter on the pavement. This FOOH advertisement connects Persil's packaging with spring's beauty, transforming the urban environment.

Additional Information:

Country: Lebanon
City: Beirut
Theme: Spring
Scene: Decoration, Emerging Object, Billboard, Flying Object
Environment: City

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