Point B: Helicopter Burger Over Champs-Élysées

Fooh concept details:

A massive Point B burger falls from the sky above Paris's Champs-Élysées as a helicopter delivers the ultimate food drop to the city. People on the famous street look up in amazement and reach out to catch the giant B-Big burger floating down toward the Arc de Triomphe. This playful Point B FOOH ad brings their famous halal burgers to the heart of Paris, proving that great food can land anywhere and make the whole city hungry.