Polnareff x Parlophone: Mountain Becomes Iconic
Fooh concept details:
A snow-covered mountain transforms into Michel Polnareff himself with wild curly hair and iconic white sunglasses, creating the ultimate "Polnapiste" ski slope. Peak becomes a rock star with flowing locks made of snow and clouds while the mountain watches over the pristine ski tracks below. This Michel Polnareff FOOH ad invites fans to get ready for his farewell tour starting April 3rd, turning the Alps into the perfect place to rock and roll down the slopes.