Prisma: Bass That Knocks You Off Your Feet
Fooh concept details:
A giant JBL speaker dominates the center of Prisma store, its purple LED lights pulsating with intense energy during the Black Friday promotion. The FOOH video demonstrates the speaker's powerful bass by showing a shopper dramatically knocked to the ground by its sound waves. Wrapped in Black Friday branded tape and positioned under matching green banners, this attention-grabbing installation humorously illustrates JBL's sound superiority while drawing customers to Prisma's seasonal sales event.