PSG x Paris No Limit: UCL Victory Parade
Fooh concept details:
A triumphant FOOH campaign celebrates PSG's historic Champions League victory over Inter Milan. The massive UEFA Champions League trophy hovers above Parisian streets alongside Nike's "JUST DID IT" billboard featuring jubilant PSG players in their Qatar Airways jerseys. This spectacular augmented reality display transforms the city into a victory parade, perfectly capturing the club's emotional Instagram post: "❤️💙🥹 Hello Paris! Yes, we are indeed Champions of Europe! 🏆🇪🇺"