Rabanne: Calculated Spill Creates

Fooh concept details:

A mischievous FOOH advertisement that subverts expectations. A woman deliberately tips over a golden Rabanne display box, sending perfume bottles cascading onto the wet Parisian pavement. With calculated cool, she proceeds to gather the spilled bottles, transforming an act of apparent theft into a bold, provocative performance. This innovative FOOH ad captures Rabanne's rebellious spirit, blurring the lines between art, advertising, and urban intervention.