Red Bull: Human-Sized Padel Revolution

FooH Overview:

Brand: Red Bull
Industry: Beverages, Sport
Creator: Astroshot

Fooh concept details:

Red Bull transforms Dubai's urban landscape into a giant padel court where an oversized racket strikes a massive zorb ball that's about to smash into a floating Red Bull can. This spectacular FOOH concept reimagines the popular racquet sport on an architectural scale, with skyscrapers as court walls and the city as the playing field. The dynamic sequence captures the moment of impact, perfectly embodying Red Bull's spirit of extreme sports and giving you wings to experience padel beyond conventional boundaries.

Additional Information:

Country: UAE
City: Abu Dhabi
Place: Etihad Towers
Scene: Giant Object, Playground
Environment: City

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