RED ONE: Bear Illuminates Big Ben in Festive Spectacle

Fooh concept details:

A playful polar bear character comes to life on a digital billboard in London, connecting an electric cable that suddenly illuminates Big Ben in spectacular red light. The iconic clocktower glows with festive energy as "RED ONE" appears emblazoned across its illuminated facade. This clever Warner Bros FOOH campaign creates a magical narrative where the film's character directly interacts with one of London's most recognizable landmarks, transforming it into a towering Christmas beacon. The historic structure, adorned with holiday lights and brilliant projections, captures the whimsical spirit of this new festive adventure film starring Dwayne Johnson and Chris Evans.