Reis: Parachuting Jewelry at Galata Tower

Fooh concept details:

A mint green Reis-branded parachute descends onto Istanbul's historic Galata Tower, carrying a sparkling diamond ring. The parachute's canopy displays the gold Reis logo while the jewelry piece hangs suspended beneath it. As the installation progresses, the parachute transforms to showcase different jewelry items including a snowflake pendant and hexagonal brooch. Tourists on the observation deck witness this unique aerial delivery to the landmark. This creative FOOH campaign turns the city's iconic tower into a landing pad for luxury, merging Istanbul's famous skyline with Reis's signature mint-gold branding.