Renault: R5 Revival Lights Up Brandenburg Gate

Fooh concept details:

In this striking FOOH campaign, Renault transforms Berlin's iconic Brandenburg Gate with an electrifying green projection. A massive glowing "5" appears mounted atop the historic neoclassical monument, casting an emerald radiance across the structure. This innovative mapping technique dramatically announces the return of the legendary Renault 5 for 2024, seamlessly blending French automotive innovation with German architectural heritage.