Romain Ardaens: Heart Cloud Over Arc Appears

Fooh concept details:

This artistic FOOH Ad creates a perfect heart-shaped cloud floating above Paris's Arc de Triomphe. The video shows white smoke forming into a clear heart silhouette against the blue sky, creating a romantic symbol over the iconic monument. The simple yet striking visual combines digital effects with the city's architecture to create a shareable moment that connects emotion with place. A beautiful example of how subtle sky art can transform urban spaces into canvas for public displays of affection towards Paris.